Why Ram Bhaji? Pesticide-free produce delivered fresh across Bhopal.
In the shadow of Bhopal’s historic scars, a family’s personal loss became the seed of a movement to help free India’s food and water from invisible poison.
“Our father taught generations with integrity. But the system failed to teach him—or anyone—about the poisons on our plates.”Pankaj Naik · Co-Founder
The beginning
RAM BHAJI was conceived by siblings Pankaj Naik and Dr. Prerna Saxena—both in their mid-50s, united by grief and driven by purpose. Their father, a devoted educator who served the Madhya Pradesh Education Department for over three decades, succumbed to cancer in late 2022.
Medical experts attributed his illness to chronic exposure to pesticide residues in everyday produce and contaminated drinking water—a silent threat that claims countless lives across India every year.
Rather than rushing into sales, the siblings committed themselves to meticulous preparation and public education, choosing Bhopal as their base for its central location and deep symbolic connection to pollution awareness.
The revelation became a responsibility.
Their vision was clear: educate and empower communities so families could recognize and reduce the “invisible epidemic” of chemical-laden food and water.
The founding promise
Education before commerce. Evidence before claims. Access before exclusivity.
Who’s behind it
Two complementary paths came together around one deeply personal mission.
Co-Founder · Operations
A serial entrepreneur with successful exits in logistics and sustainable tech, Pankaj brought the operational experience to turn a community mission into a working, scalable business.
Co-Founder · Science
Holding a PhD in Organic Chemistry from Barkatullah University, with decades of research on agrochemical toxicity, Prerna is the scientific backbone behind every product RAM BHAJI validates and ships.
The journey
RAM BHAJI was built in public—through live demonstrations, honest conversations, and community trust.
More than 200 free “Zehar Se Mukti” seminars reached neighborhoods, schools, and corporate hubs across Bhopal. Live reagent tests revealed pesticide residue on everyday vegetables, while tap-water tests exposed nitrate contamination.
During global research into rapid decontamination methods, Dr. Prerna identified a Japanese alkaline ionizer technology capable of producing active alkaline water at pH 11.5—with no added chemicals—to lift oil-based pesticide residue from produce through electrolysis.
RAM BHAJI soft-launched on their father’s death anniversary. All 50 founding subscriptions were filled within 24 hours by seminar attendees who had already seen the science firsthand.
Bootstrapped from day one, the movement grew one conversation, demonstration, and family at a time.
The goal is 50 franchises nationwide, each built on the three pillars that shaped RAM BHAJI: community education, farmer partnership, and purification technology.
The technology
The same Japanese ionizer produces water at two different strengths—one built to wash, one built to drink. No added chemicals; just electrolysis tuned by pH.
At pH 11.5, the water emulsifies and lifts oil-based pesticide residue from produce in minutes—helping make ordinary market vegetables safer, affordably.
At pH 9.5, the same technology produces “Alkaline Sip”—a gentler, ready-to-drink water bundled into every weekly crate.
What we offer
Weekly crates of chemical-conscious vegetables and fruits, alkaline-washed for safety and bundled with affordable ionized drinking water.
Weekly crates sourced through partner farmers, carefully sorted, alkaline-washed, packed, and delivered.
Japanese-ionized drinking water at pH 9.5, bundled into subscriptions for convenient everyday hydration.
Seniors
₹749/month
Nano
₹1,499/month
Silver
₹2,499/month
Gold
₹3,499/month
Plan names and prices shown as shared for the RAM BHAJI story. Current availability may vary.
By the numbers
4,500
Active subscribers
5,000
Families waitlisted
₹5L
Revenue, first 3 months
15%
Of earnings given back
Where we’re headed
Pesticide overuse is estimated to affect 70% of produce across India. RAM BHAJI believes the answer must be simple enough to replicate and personal enough to trust.
Two franchise pilots are already live in Indore and Jabalpur, with a goal of 50 franchises nationwide by 2027. Franchisees receive training, technology access, and a 20% profit share.
Education and trust-building through the same “Zehar Se Mukti” seminars that started the movement.
Chemical-conscious supply grown by trained local farmers using bio-alternatives such as neem extracts.
The alkaline purification process and operating knowledge made available to every franchise location.
Where one family’s tragedy fuels a nation’s transformation—one informed choice, one safer plate, and one community at a time.
